Laura formally launched Laura Bishop Communications in 2011, however the highly successful practice has operated for more than 16 years.
What started as a solo initiative grew to include the LBC Crew, a dynamic, diverse, and talented team of five women that serve local, countywide, and statewide clients, including nonprofit organization and for-profit businesses in the banking, insurance, social services, food service, energy, and legal fields.
How Laura Got Here
Laura began her career with one of the most successful agencies in southern New Jersey – gaining tons of experience, and honing her craft.
After a few years she decided to work as a sole practitioner so that she could spend more time with her young children. Balancing being a mom and a public relations guru – attending PTA meetings and school activities – Laura began to see a need for strategic communications in the education field. Drawing on her extensive experience, she began working with public school districts, private and charter schools, as well as professional organizations in education.
Talents and Expertise
Laura has leveraged her public relations and communications expertise, along with that education experience to include school bond referenda communications and get-out-the-vote campaigns.
But that’s not Laura’s sole area of focus. She also specialized in planning and executing community and media relations campaigns related to environmental issues.
Highly regarded by clients and colleagues for her strategic thinking, creative approach, and responsiveness, Laura also is experienced in:
* Media relations
* Community relations/constituent building
* Communications campaign development and implementation
* Strategic communications planning
* Issues management and crisis communications strategy and counsel
* Board development, recruitment, and planning
* Collateral materials production
* Speech writing
Other Stuff Laura Does
It’s not all work for Laura! She is active in non-profit and professional organizations.
She is a former President of the New Jersey School Public Relations Association (NJSPRA). She also is a member of the Board of Directors, American Red Cross, Southern NJ Chapter, and a member of the Rowan College of Communications and Creative Arts' Alumni Advisory Board.
For nearly a decade, Laura served as president of the Rancocas Conservancy, a land trust that has preserved nearly 2,000 acres in Burlington County, New Jersey. She served on the board of the Partnership for the Delaware Estuary, which aims to protect the Delaware waterways. For many years, she was a member of the Board of Trustees of Archway Foundation, the fundraising arm for schools and programs focused on students with special needs. In February 2020, she was re-elected to a second term as a Trustee of the Cape May Co. Chamber of Commerce Education Foundation.
She also is the Immediate Past President of the New Jersey Association of School Business Officials (NJASBO) Associate Business Members Executive Committee, which aims to be good business partners with the state’s school business administrators.
She also is an avid Pilates practitioner, loves to bake and cook, and enjoys tennis and running. Defying all odds in the southern New Jersey area, she insists on being a passionate Pittsburgh fan! She loves the Steelers, Pens, Pirates! But, she was born in Pittsburgh! She splits her time between Cherry Hill and Ocean City.
Laura spent her university days at Cook College at Rutgers University, where she earned a bachelor’s degree in communications with a concentration in environmental studies.
Connect with Laura